Simple services delivered
for your transformation journey.
Three stages by three scopes. Everything we do is on this page, and the list stays this size on purpose. A boutique that keeps adding to the grid becomes a catalogue, and a catalogue cannot be good at anything.
- 3 Stages
- 3 Scopes
- 1 Grid
Where you are, where the value is, and the order to do it in.
Fixed scope, sold on its own, ends in a go or no-go on stage two. Whichever scope you pick, you receive a scored current-state map, a prioritised pathway with a business case per step, and a decision you own.
- CRM
CRM & lifecycle audit
Lifecycle mapped acquisition to reactivation, platform architecture reviewed, retention and reactivation economics sized
- AI
AI readiness audit
Capability, tooling, data and team assessed, value mapped against cost and cycle time, governance gaps named
- Both
Full transformation audit
Both lanes in one pass, with the sequencing decision between them made explicitly
- A scored current-state map
- A prioritised pathway with a business case per step
- A decision you own
This is the part that is not consultancy.
Hands-on delivery with your team in the room. Whichever scope you pick, you receive a working capability in production, a trained team that can run it, and documentation you own.
- CRM
CRM capability build
Lifecycle and platform work built and shipped with your team, adoption and incentives included
- AI
AI capability build
The capability designed in the audit, built into the operation, with governance that survives an audit
- Both
Full lift
Both lanes together. One team, one pathway, no handover
- A working capability in production
- A trained team that can run it
- Documentation you own
Optional, and we say so.
Not every client needs this. If you do not, we tell you. Each retainer is a senior line to call, a quarterly review against the pathway, and escalation cover.
- CRM
CRM advisory retainer
Cover for launches, migrations and platform changes
- AI
AI advisory retainer
Cover for model, tooling and governance changes
- Both
Partner retainer
Both lanes, one senior relationship, reviewed quarterly against the pathway
You only ever choose stage one.
Almost nobody can pick the right build before the audit, and we would not trust the ones who can. Pick the audit that matches your suspicion. If the audit finds the value somewhere else, the pathway says so before any money is committed to a build.
- You own retention and the lifecycle is the constraint
- CRM & lifecycle audit
- You have AI pressure from above and no revenue line under it
- AI readiness audit
- You do not know which of the two is the constraint
- Full transformation audit
- You have had the audit and the business case holds
- Build and embed
- You have the capability and want a senior line to call
- Advisory retainer
We do not add to this grid.
The list above is complete. If you ask us for something outside it, we will either tell you who does it or tell you not to buy it.
- We do not sell software, and we do not resell platform licences.
- We do not staff a seat indefinitely. Build and embed has an end date.
- We do not take a build without an audit behind it.
- We do not add a cell to the grid to fit a brief.
Name the cell and we will scope it.
Tell us which cell looks closest. If none of them do, say so. We will tell you whether we are the right firm.